Thursday, 11 March 2010

Amy Winehouse + Fred Perry

I’m in two minds about this collaboration, I know most celeb + design house partnerships are a bit of a bore now, but this one looks like it would make a lot of sense, to the point where you wonder why it hasn’t happened sooner, Amy is always pictured in Fred Perry, no brainer, right?


Love her or hate her, you can't deny she has distinctive look. Hello that beehive?
I really do like the pieces pictured here, but Amy fans aren’t like Girls Aloud fans; excitable tweens that will go for anything Cheryl and co have stuck their names on fake eyelashes anyone?
I think her fans on the whole are older and less impressionable and don’t desire to emulate her style but just enjoy the music.

So I’m left questioning what the Fred Perry customer will make of this? Will they go for something influenced by her. . . I’m not really sure.

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